This article provides clarity on how to categorize logos based on design variations. It categorizes different combinations into whether they count as one logo, three logos, or multiple logos, and explains which variations are considered as one logo and which are counted separately.


You may refer to the chart below for a visual representation of how to categorize logos based on their variations.

Here's a detailed breakdown:

1 Logo

• YES:
  • If you have multiple instances of the same design with only color variations, they count as one logo.
  • Example: A multicolor "Stadium" logo with different color variations.
    
    
• NO:
  • However, if you have two distinct designs, one with a plain logo and the other with a tagline, this will count as a separate logo.
  • Example: A "Stadium" logo versus a "Stadium" logo with "GROUP GIFTING, REWARDS AND SWAG" tagline.

3 Logos

• YES:
  • If you have three unique designs that differ only in color variations are counted as three logos.
  • Example: A set of three "Stadium" logos in different colors.
    
    
• NO:
  • However, multiple unique designs, including variations with taglines and different text elements are counted separately.
  • Example: A mix of "Stadium" logos, some with taglines, and different design elements like "1 ACCOUNT, MANY BRANDS".

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